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ISPA’s Big Five Statistics: Looking at the Latest Numbers

We love the International SPA Association (ISPA) for a variety of reasons, but one of our favorite reasons is that they take the time to provide our industry with hard data. Every year they release ...
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Great Spas in North Carolina

Every now and then we'll look at a state and give you a quick list of spa options. Keep in mind that this list is entirely subjective; we'll look at ranking sites like Tripadvisor.com, About.com, and ...
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How to Increase Spa Sales on Administrative Professional Day

We recently discussed jumping on Employee Appreciation Day as a way to bundle services and increase your client base. This month, another similar opportunity presents itself in the form of ...
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How to Run an Effective Spa Referral Program

Though referral programs are a great way to create new business for your spa, we're always shocked at how few businesses are committed to the practice. Your most loyal customers are your ...
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How Spa Owners Can Showcase Their Product Knowledge

Most spa owners, along with their estheticians, have extensive product knowledge. The professional spa and salon products they use every day are a testament to this fact. However, do your clients ...
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